Stop the plastic flood!

One truckload of plastic waste enters our oceans every minute – with devastating consequences for marine life. Animals mistake the waste for food or become entangled in it, often leading to a painful death.

Each square kilometer of ocean already contains hundreds of thousands of microplastic pieces, and by 2050, the concentration of macroplastics could quadruple. WWF focuses its activities on stopping plastic waste at its source, particularly in Southeast Asian countries with inadequate waste management systems.

With our donations, we support this important work to ensure we never again see images of animals perishing due to plastic waste.

Learn more about WWF's 'Stop the Plastic Flood!' project and how you can help directly on the official website: WWF Plastic Crisis

Hunger crisis in parts of Africa

The nutritional situation for children in many African countries is devastating. Around 278 million people across the African continent are affected by hunger – especially in the Horn of Africa, where malnourished children are fighting for survival.

The war in Sudan has triggered the world's largest hunger crisis. Millions of people are at acute risk of starvation, including a large proportion of children. Chronic hunger leads to deadly diseases or lifelong developmental damage.

This is how UNICEF combats hunger with the help of our donations:

• Food: Supply of therapeutic milk and peanut paste
• Medicine: Delivery of hygiene items and medications
• Drinking water: Provision of safe drinking water
• Education: Information about healthy nutrition

For more information on UNICEF's hunger relief in Africa and ways to support directly, visit: UNICEF Hunger Crisis Africa

Responsibility beyond fashion

We deliberately chose these two projects because they address the most urgent challenges of our time: the environmental crisis and humanitarian emergencies. Our commitment goes beyond creating sustainable fashion – we want to actively contribute to solutions.

The plastic crisis in our oceans represents one of the greatest threats to marine ecosystems. By supporting WWF's work, we help tackle the problem at its source before more damage is done to fragile ocean habitats and the countless species that depend on them.

Similarly, the hunger crisis in Africa demands immediate action. Children are particularly vulnerable to malnutrition, with lifelong consequences for their development and health. Through UNICEF's efficient and comprehensive approach, our support reaches those who need it most with practical, life-saving assistance.

As a sustainable fashion label, our responsibility extends beyond our production methods to encompass the wider world we all share. We believe that businesses must be part of positive change, not just in words but through concrete actions.

Want to learn more or donate directly? Visit the official websites of WWF and UNICEF.

With every purchase, you help make the world a better place. Thank you for being part of this movement!